A Local Seminar on “Digital Platforms and its Scope in Insurance Marketing” was conducted on 22 February 2026 at SAN Tourist Home, Kollam by Thiruvananthapuram Insurance Institute for LIC Agents of Kollam Division. The seminar commenced with the III Anthem and was presided over by Kum. I. Latha, Council Member of the Insurance Institute of India.
Mr. Yadhukrishnan V. S., Assistant Professor (UG Head), Asian School of Business, Thiruvananthapuram, delivered an insightful session on the role of digital platforms in insurance marketing. His presentation was simple, practical, and highly beneficial for the participating LIC agents. Around 75 participants attended the seminar and actively engaged in the discussions.
Several questions and doubts were raised during the interactive session. As the two-hour programme was not sufficient to address every query in detail, a WhatsApp group was created during registration to facilitate continued learning and follow-up discussions after the seminar.
The programme concluded with a vote of thanks delivered by Kum. I. Latha, who expressed her gratitude to all the participants, the organizing team, and the marketing executives of LIC for their support and for providing the participants’ details for the successful conduct of the seminar.
